Advertising
Meta Ads
Attribute Meta campaign conversions to your WhatsApp orders
What this integration does
Connect your Meta ad account to close the loop between your click-to-WhatsApp campaigns and real sales. yavendió! reports every sale closed by the AI agent as a conversion, so Meta optimizes your campaigns with real purchase data, not just clicks.
Benefits
Real attribution, not just clicks
Every sale closed by the agent is reported to Meta as a conversion with its real value, so you know which campaign sells, not just which one generates messages.
Campaigns that learn from purchases
Meta optimizes ad delivery using real sales data instead of "conversations started".
Clear ROI per campaign
See sales and revenue by campaign, ad set, and ad in your dashboard, so you set budget with real data.
How it works with yavendió!
- Automatically detects chats that arrive from click-to-WhatsApp ads and tags them with their source campaign.
- Attribution happens server-side: it does not depend on your website pixel.
- You choose which milestone is reported as a conversion: sale closed, order placed, or payment confirmed.
Frequently asked questions
Do I need the pixel installed?
No. The conversion happens inside WhatsApp, so attribution is done server-side and does not depend on your website pixel.
Which campaign types does it work with?
With Meta click-to-WhatsApp (CTWA) campaigns, ads on Facebook and Instagram whose destination is your WhatsApp number.
