My business
What My business holds (the store profile and social media), how your seller uses it and where the details that don't go there live.
Store profile
| Field | What it is | Limit |
|---|---|---|
| Store name | How your store introduces itself in the chat. It cannot be empty. | 200 characters |
| Description | What your store offers and your value proposition. | 1500 characters |
| Who do you sell to? | Your ideal customer: what they look for and value. Shapes how it talks. | 400 characters |
Social media
Social media (Optional), in My business, stores your Website, Instagram, TikTok and Facebook. Your seller knows them and shares them when a customer asks about your social media, after the accounts you connected as a channel.
Website
Your store online.
Your handle, like @mybusiness.
TikTok
Your handle, like @mybusiness.
Your page link.
How your seller shares your WhatsApp and social media →
What is not in My business
| Detail | Where it is |
|---|---|
| Business hours (your seller uses them to say when you are open) | AI Agent → Messages (Your seller's business hours) |
| Delivery zones, costs and times | Shipping & timing |
| Ways to pay | Payment methods |
| Seller name, tone and emojis | AI Agent → Personality |
| Name on receipts and labels, country, currency | Settings → Account → My business |
Saving and publishing
What you write in My business is saved to your seller's draft on its own, with no save button. Your customers get it when you publish with Publish.
My business also counts toward Your seller score. How it is calculated →
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